Past and Present Clients
Here’s a curated collection of some of my favourite client projects—where strategy meets creativity and results do the talking. From high-performing paid search campaigns to scroll-stopping paid social, social media management, and brand-led strategy, this is where it all comes together. Whether it’s helping a startup find its voice or scaling established brands through clever digital advertising, each project reflects a whole lot of thought, heart, and hustle.
Nosh
Meta Ads & Strategy
Nosh had a seriously wholesome product offering—but their social media presence wasn’t quite doing it justice. While their food was nourishing, thoughtfully made, and full of heart, their content wasn’t hitting the mark and engagement had taken a back seat. That’s where I came in. With a fresh social strategy, elevated visuals, and a more authentic, relatable tone of voice, I gave Nosh’s online presence the glow-up it deserved. The result? A stronger community, better engagement, and content that finally reflects the goodness behind the brand.
I gave them a new look and saw a growth of over
5K followers in 6 months and an ROI on Meta ads within days!
@NOSHAUSTRALIA
“The team behind Mo Creative are diligent and the whole service piece is seamless - this is pretty impressive given we are based in two different states.”
Integriti Bathrooms
Instagram, Facebook Ads & Influencer Outreach
Integriti Bathrooms is an end-to-end bathroom design, construction, and project management company—but their Instagram wasn’t quite telling the full story. While the feed looked good at a glance, it lacked a clear strategy, brand personality, and the kind of content that turns followers into clients.
My mission? To create a social presence that felt as polished and considered as their projects. With custom-branded content, personality-packed captions, and a clear push toward engagement and conversion, we brought their socials to life—and helped their audience take action. In just the first month, I increased lead conversions from Instagram by 24%, turning passive scrollers into warm, ready-to-book clients.
@integriti_bathrooms
“Annie, has been taken over our social from our last supplier and absolutely blown it out of the water. She’s an extremely knowledgable and passionate social expert and cannot recommend her more! ”
Strategy, Google Ads & Facebook Ads
The Grounds Group has come a long way since opening its doors in 2012. What began as a single venue has grown into a beloved Sydney institution—home to a collection of vibrant venues across multiple bustling precincts, a thriving coffee roastery, and sought-after catering and events offerings.
With so many arms to the business, The Grounds team was ready to level up their marketing efforts with a more holistic and strategic approach. They were looking for support that would not only elevate each venue individually but also bring cohesion across the brand as a whole. My role? To work hand-in-hand with their in-house team, offering fresh strategic direction and sharp digital execution to help grow awareness, drive bookings, and connect each part of the business under one powerful brand story.
I upped their conversion rate across the board by 14% in 3 months.
“Working with Annie is a delight! She consistently blows my mind - It was so nice to finally see some practical out-of-the-box strategy. ”
Skinluxe
Google & Meta Ads
Skinluxe is an online skincare brand that knows how to get noticed — and get results. With eye-catching creative, a strong visual identity, and clever campaign messaging, they’ve built a loyal following and a reputation for consistently high-performing ads. Their scroll-stopping content not only captures attention but drives serious ROI, helping them stand out in a saturated beauty market and stay one step ahead of the competition.
“We have constantly seen growth every month, and unlike the big agency, Annie has never pushed us to spend more money, it has always been our call to ask her to up the budget.”